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Ben has been helping clients tell their stories and build their brands for more than 25 years now. He is a two-time author, host of the four-year-old YourLIVINGBrand.live show, and differentiator of brands. His mission is to help companies and those within them to stop being commodities and instead, be brands worth loving.
Highlights
- Differentiating yourself – 2:37
- What’s your brand and what’s your message – 4:35
- Having the expertise to solve a problem – 6:11
- Having the right message – 6:55
- The market changes too fast – 9:56
- Think if you’re communicating effectively – 13:28
- Being good at what you do – 17:17
- There are easy ways to reach your audience – 20:12
- Podcasting as a role in marketing strategy – 25:14
- A mobile-friendly website – 27:39
Episode Resources
- Connect with Raul Hernandez Ochoa
- https://www.linkedin.com/in/dogoodwork
- https://dogoodwork.io/work-with-raul
- https://dogoodwork.io/podcast
- Connect with Ben Baker
- www.yourbrandmarketing.com
- Video examples:
- https://www.youtube.com/channel/UC9BqPtCcSyHvQsbl2rumM4w
- https://www.youtube.com/c/simpletivity
- ben@yourbrandmarketing.com