As a reminder…
no one wants to buy your services.
When you “sell services” upfront, buyers are skeptical.
They say:
“Show me the proof!”
“What’s your pricing?”
The truth is they don’t care about what you do.
They care and pay to solve a key problem they’re facing.
That’s why you don’t need to sell “the stuff”…
Instead, sell your unique mechanism.
Right now you have a unique method or process for getting:
1 – A specific outcome
2 – For your ideal clients
3 – That solves a critical problem for them
Lead with that.