Who Are You Impressing?

What game are you really playing?

i’ve been told “you need to show the big numbers, that’s what people pay attention to”

and they’re not wrong


but that’s not the real game

there’s a difference between credibility and signaling status

it’s one thing to show you know your stuff


it’s another to shout “look at me”

So, what game are you playing?


I’m doing my best to play the impact game

to impress my client’s:

• family, when they finally have time to take that extra vacation

• favorite charity or

• their financial advisor….

You get the picture

And to be frank:

I want to feel proud answering when my kids ask: “dad what do you do?”

Again…who are you trying to impress? What game are you really playing?