Let’s Fix YOur “Dry PIpeline”

99.99% of businesses need #sales to survive. 

Let's tackle the issue of a "dry pipeline" by looking at frameworks  #ProductiveProfits

(Yes, you can design results - read carefully): 

First - what are your most important metrics for your sales process? 

For example: Leads,  MQLs, Sales Conversations, Proposals sent etc. 

***Step away from looking at the tactics or strategies***

Right now focus on the actual metrics that YOU (or your team) influence. 

Next - outline the actual activities that DRIVE your important sales metrics. 

For example, if a metric you influence is "LEAD", what activities are you doing to drive that metric forward? 

(This is where your strategies and tactics can play a role)

Do this for every. single. metric.  

Finally - who is responsible for each activity and how are they executing each activity? Is your team winging it or is there a proven practice? 

This is how you influence your sales by design.